Projects
Selected projects demonstrating impact across analytics, engineering, operations, and product development. View full Project Portfolio with craft competency mapping.
Analyticado
Centralised analytics hub with ~500 daily active usersInternal website integrating Looker Enterprise metrics and external analytics outputs into a single discovery platform. Features a custom search engine, Looker API integration, embedded dashboards, and UX-focused design.
Impact
- ~500 daily active users
- 10x increase in analytics engagement
- One-stop search for all analytics resources
Python Framework
Shared analytics automation platform with ~10 contributorsReusable Python framework automating data pipelines across Looker, Slack, BigQuery, and email. Includes ML utilities, GCP Cloud Functions, CI/CD via GitLab, and secure credential management.
Impact
- ~20,000 lines of code
- ~10 contributors across the team
- ~5 GCP Cloud Functions in production
Cost to Serve Model
$1M annual savings through operational optimisationAnalytical model identifying cost inefficiencies in the client's fulfilment operations. Delivered actionable recommendations that led to significant annual savings and a client-facing self-service version.
Impact
- $1M annual savings for the client
- Client self-service capability delivered
- Model adopted across operations leadership
Water Limit Analysis
~$550K saved with ~$2M+ further potentialGeo-cubing analysis of water distribution limits across the client's fulfilment network. Identified optimisation opportunities in capping and routing that were adopted by operations teams.
Impact
- ~$550K/year in direct savings
- ~$300K-~$2M/year in recommended optimisations
- Adopted by operations leadership
Routes Predictor
ML-powered route forecasting for labour planningARIMA-based forecasting model predicting delivery routes to support labour planning. Integrated with GCP Cloud Functions for automated execution and AppScript for stakeholder access.
Impact
- More accurate interim predictions than existing heuristics
- Automated forecasting via GCP pipeline
- Guided data-driven labour planning for the client
OSP Insights Platform
Partner reporting platform with ~3,000 monthly report runsRedesigned landing pages and navigation for the partner-facing Looker reporting platform. Structured visual flows to guide users from summary to detail-level insights across multiple partners and 100+ sites.
Impact
- 2x month-over-month usage increase
- ~3,000 report runs per month on platform
- Produced the most used and impactful reports; top report ~2,000 runs per month (In the Bag)
Capture - Mobile Application
Cross-platform photo sharing app launched on iOS & AndroidIndependently designed, developed, and launched a consumer mobile application focused on delayed-reveal photo sharing. Full lifecycle ownership from concept and branding through to monetisation and App Store Optimisation.
Impact
- Successfully launched on both app stores (January 2026)
- ~100 downloads with ongoing growth
- Full monetisation: subscriptions, one-time purchases, and ads
K-AI - Conversational Analytics Assistant
AI-powered analytics discovery across dashboards, docs, and SlackInternal AI assistant enabling stakeholders to discover and understand data, dashboards, and documentation using natural language. Reduces friction in analytics discovery and enables non-technical users to query complex data ecosystems. Built with Vertex AI and hybrid search.
Impact
- Reduced friction in accessing analytics and knowledge
- Enabled non-technical users to query complex data ecosystems
- Centralised fragmented knowledge (Looker, GCS docs, Slack) into one interface
Workload Forecasting ML Models
Network-wide staffing optimisation across >100 sitesMachine learning models for predicting warehouse workload and staffing needs across the global fulfilment network. Enabled proactive resource allocation and labour management.
Impact
- Network-wide staffing optimisation
- Deployed across 100+ sites (CFCs, MFCs, in-store fulfilment)
- Serving ~10 partner organisations